Board Member, Experience, Hightown Housing Association
Hightown Housing Association sought to appoint an experienced housing Non-Executive Director capable of providing strategic leadership during a period of organisational growth and increasing regulatory focus.
The Challenge
With a G1 governance grading, V2 viability grading and ambitious plans to continue expanding its housing portfolio, the Board wanted to complement its existing strengths with an individual who had significant Board and Executive experience within the housing sector. The successful candidate needed to bring recent regulatory inspection experience, a deep understanding of customer-focused governance and the credibility to provide balanced challenge and support across a broad range of strategic issues.
Equally important was appointing someone who embodied Hightown's values-led culture. The Board sought an individual with high emotional intelligence, strong stakeholder management skills and a collaborative leadership style, capable of contributing to succession planning, supporting the Executive Team and strengthening governance as the organisation prepared for future Consumer Standards regulation.
The Solution
Neemar Search undertook a targeted search across experienced housing Chief Executives, Executive Directors and established Non-Executive Directors with proven track records of leading organisations through regulatory inspections, governance reviews and organisational transformation.
Our assessment extended beyond technical experience to explore governance maturity, Board contribution, strategic judgement and cultural alignment. Drawing on our extensive Board network across the housing sector, we identified senior leaders with experience operating at the highest levels of governance whilst also bringing strong customer focus, commercial awareness and organisational leadership.
Working in close partnership with Hightown's Chair and Governance Team, we continually refined the brief throughout the campaign, ensuring shortlisted candidates complemented the existing Board skills matrix whilst bringing fresh perspectives and the ability to contribute immediately across Board and Committee discussions.
The Outcome
The successful appointment was Ashley Hook, one of the housing sector's most experienced executive and Non-Executive leaders, bringing more than 25 years of Board-level leadership across housing, regeneration and local government.
Most recently Chief Executive of mhs homes, Ashley led an organisation managing over 10,000 homes, overseeing significant organisational growth, development and financial resilience. During his tenure, the organisation secured G1, V1 and C1 regulatory gradings, delivered more than £300 million of capital market funding, established a successful registered provider subsidiary and significantly expanded its development programme.
The Impact
Ashley's appointment significantly strengthened Hightown's Board, bringing immediate credibility, recent regulatory experience and a proven ability to guide organisations through growth, governance and organisational change. The campaign reinforced Neemar Search's expertise in identifying exceptional Board leaders who combine sector knowledge with the judgement and leadership required to shape the future of high-performing housing associations.
Candidate Testimonial
"Neemar provided a genuinely personal service throughout the recruitment process and was always available whenever I had a question. From our initial conversations before I even applied, she took the time to explain the opportunity, understand my background and offer helpful advice, which gave me real confidence in the role and the organisation.
“Communication was excellent throughout, with clear feedback at every stage and a well-managed process from beginning to end. It was a professional yet personal experience, and I would happily recommend Neemar Search to anyone considering a Board appointment."
Client Testimonial
“It has been a pleasure working with Neemar on the recruitment of two new Board members. Their professional approach, sector knowledge, and commitment to understanding our needs helped us attract a great field of high-calibre candidates and make two outstanding appointments. I would highly recommend Neemar to any organisation seeking a high-quality recruitment partner.”